-
Can regenerative wine scale? Ridgely Evers on AVIVO, Lodi, and the business of deliciousness

In early September, I sat down to chat with Ridgely Evers, founder and owner of DaVero Farms & Winery and co-founder of AVIVO Wines. Our conversation touched on climate-adaptive varieties, retail marketing, and the most important job of any bottle of wine. (Hint: It’s to taste good.) “I wrote software from 1967 until 2024–but for…